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Monday, March 20, 2017

Soft Skill Homework: Telling Our Tourism Experience

Hello, I’m sharing to you a piece of happiness I experienced during the Ramadhan month in my hometown! I, with my mother and two younger brothers arrived in Kutoarjo way too earlier than our actual plan. We wished we could grab the D-5 or at least D-7 of Ied Fitr train tickets, but even D-10 departures’ seats were all sold out, as expected. Still, we wanted to go. So we just reserved any day tickets available. And... tadah! We ended up spending half of our Ramadhan month in our beloved grandma’s house. And it was actually good.

One of these starving days, just approximately one and half hour to the upcoming Adzan Maghrib, my uncle drove us to a flawless place; a beach!

Monday, January 30, 2017

[VIDEO/Semester 1 Final Task] Producing a Public Service Advertisement (PSA): PLASTIC BAG DIET

The video I attached below is the work of my group to get our Semester 1 Final Exam (UAS)'s score of Copywriting subject. This assignment was given by Mr. Romel Noverino, our lecturer for the subject.

Here I'd like to write down my members' names alongside our NPMs.
  1. Doni Yulianto 12616166
  2. Emerald Novitasari 12616328
  3. Giovani Vironica Shanty 13616056
  4. Mawarni 14616321
  5. Siti Ainun Hayatul F. 17616078
                        


Sunday, January 1, 2017

[GROUP ASSIGNMENT] Media Literacy Concepts and Persuasion Techniques

Media literacy is defined as the ability to access, analyze, evaluate, and create media. According to the Center for Media Literacy, media literate youths and adults are better able to understand the complex messages we receive from television, radio, Internet, newspapers, magazines, books, billboards, video games, music, and all other forms of media.

There are a number of Media Literacy Concepts and Persuasive Techniques. Here we present a sample per each for the two points of media literacy concepts and four (out of forty) points persuasive techniques.

Media Literacy Concepts:
1. Text and Subtext
2. Changing the media system is a justice issue; and

The persuasive techniques are:
1. Beautiful people
2. Maybe
3. Glittering generalities
4. Straw man



Download here Media Literacy full (pdf file).

Wednesday, December 28, 2016

[REVIEW] Sunsilk Hijab Advertisements

Sunsilk ‘Lively Clean and Fresh’

Question: How such ads is effective to be presented in such a way?
 
Video


The ad is attractive enough for viewers to buy the item, especially for women who wear hijab. the ad